Tony Hsieh’s Unrelenting Pursuit of Amazon’s Billion-Dollar Idea

By 2019, a decade had passed since Amazon purchased Zappos, and its executives had been patient. As Jeff Bezos had promised, the company had largely left Zappos, and its then CEO, Tony Hsieh, alone, a rare move that signaled his approval of Tony. Amazon had, in fact, learned from Zappos and its management experiments. At one point, Amazon executives had had preliminary discussions about integrating parts of holacracy into some of their other divisions. They seemed, on the whole, supportive. Still, Tony worried about what he and other Zappos executives…

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